AIMIA Strategic Visioning

The board of AIMIA, Australia’s peak body for the digital industry, invited Action Foresight to provide a strategic futures workshop over two evenings, one week apart to stimulate a deep rethink of the focus and purpose of the organisation and to develop practical steps toward a renewed vision. We used a version of our Four Futures workshop to enable the sixteen person team to imagine, design and document four key future initiatives to communicate to their new, incoming CEO. For AIMIA, using a foresight-based process enabled them to be both visionary and collaborative at the same time – integrating their diverse ideas, but also honing in on shared purpose and a common sense of a new vision.

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